When you first start your business, not everyone will believe in you. But that’s okay, because the only person that needs to believe in what you’re building — at least to start — is you.
Allison Claire had a ton of doubters when she was starting her jewelry business - her dad, one of her first customers, and banks who denied her a loan. But it turns out, Allison had a perfect background for what she was doing. During her 8 years of working in university administration, Allison struggled to find a way to represent her alma mater at football games and fancy events without looking tacky in a hoodie. So she built Allison Claire, a jewelry brand that offers luxury collegiate pieces like gold necklaces and diamond earrings.
In just 5 years, Allison Claire has made almost $1 million in sales and over 1,000 orders — as a one-woman show! The brand is a licensed jeweler for 8 schools and counting, including the University of Washington, University of Arizona, and Virginia Tech. Today, Allison is here to tell the tale of how she dove head-first into a new industry, teaching herself jewelry design and manufacturing, and some of the sacrifices she had to make to build a million-dollar brand.
Connect with Allison Claire
Website: https://www.allisonclaire.com
Hearts Forever Collection: https://www.allisonclaire.com/collections/hearts-forever-by-homs
Instagram: https://www.instagram.com/allisonclaireco/
Email: allison@allisonclaire.com
Connect with Jane Z
Instagram: https://www.instagram.com/insideoutwithjane
Website: www.insideoutwithjane.com
Email: hello@insideoutwithjane.com
Discounts
- Get 10% off delicious local farm-fresh food delivered to your door with my link for FarmMatch: https://farmmatch.com/jane
- Get 15% off high-quality Italian olive oil with code FARMTOFUTURE: https://shop.vignolifood.com/FARMTOFUTURE
- Get 40% the CircleDNA’s Premium DNA test with code JANEZHANG: https://circledna.com/premium
Connect with Jane Z.
- Instagram: @farm.to.future
- Email: jane@farmtofuture.co
- Website: farmtofuture.co

